Have you ever faced sluggish orders in the EVA mat and yoga mat market and simply blamed the economy? 🤔📉
With over 30 years of manufacturing experience and exports to more than 50 countries, the KenYo team deeply understands procurement channels and end customers’ pain points. Our products meet sufficient safety standards—BUT without aligning to evolving market demands, sales will stagnate. 🚫

Market Insights & KenYo Expert Recommendations

Market Insights

• 📊 The global yoga-mat market grew from USD 13.24 billion in 2024 to USD 14.23 billion in 2025, a 7.5% CAGR. (The Business Research Company)
• 📈 The global EVA-materials market will reach USD 12.8 billion in 2025 and is projected to exceed USD 21.62 billion by 2034, at a 6% CAGR. (Precedence Research)
• 🌱 Eco-friendly yoga mats accounted for approximately 15% of global yoga-mat sales in 2023 and are forecast to grow at a CAGR of around 8-10% over the next five years. (Market Report Analytics)

Expert Recommendations

1. Re-examine Product Features🔧

• Analyze optimal yoga-mat thickness and raw-material selection, and leverage high-density material, like TPE, to enhance resilience, support,  and wear resistance.
• Adhere to safety standards and materials used to guarantee toxin-free, odorless performance.

2. Strengthen Customization & Brand Value 🎨

• Offer unique color families and exclusive pattern designs, and apply corporate logos to boost brand loyalty.

3. Leverage Content Marketing to Showcase Expertise 📣

• Publish the “Comprehensive Guide to Purchasing Interlocking Mats.”
• Release a white paper, “How to Choose a Professional Yoga Mat.”
• Real-world success: a European yoga studio reported that most of the students experienced noticeably better grip and cushioning with our mats, driving a great percentage rise in class attendance and a boost in member retention. 🧘♀️🎉

By applying these insights and recommendations, your sales team will move beyond attributing slow sales to market conditions and instead address the core demands of the EVA mat and yoga mat market—driving tangible order growth. Contact us today to experience one-stop service combining premium quality, diverse and customed styles, and rigorous safety certifications!

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